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Thomas H. Davenport
President's Distinguished Professor of Information Technology & Management
Babson College
Tom Davenport holds the President’s Chair in Information Technology and Management at Babson College. He is a widely published author and acclaimed speaker and consultant on the topics of business analytics, process management, information and knowle ...
Other Books
by Thomas H. Davenport

Enterprise Analytics: Optimize Performance, Process, and Decisions Through Big Data
FT Press, 2012 »
The Definitive Guide to Enterprise-Level Analytics Strategy, Technology, Implementation, and Management

• From the International Ins...
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Analytics at Work: Smarter Decisions, Better Results
Harvard School Press, 2010 »
This is your How-to guide for putting to work and developing an analytic capability in your company. As a follow-up to the successful Competing on Ana...
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Competing on Analytics: The New Science of Winning
by Thomas H. Davenport, Jeanne G. Harris
Publisher:
Harvard Business School Press
ISBN - 10:
1422103323
ISBN - 13:
978-1422103326
Available At:
Amazon.com

You have more information at hand about your business environment than ever before. But are you using it to "out-think" your rivals? If not, you may be missing out on a potent competitive tool. In "Competing on Analytics: The New Science of Winning", Thomas H. Davenport and Jeanne G. Harris argue that the frontier for using data to make decisions has shifted dramatically. Certain high-performing enterprises are now building their competitive strategies around data-driven insights that in turn generate impressive business results. Their secret weapon: Analytics: sophisticated quantitative and statistical analysis and predictive modeling. Exemplars of analytics are using new tools to identify their most profitable customers and offer them the right price, to accelerate product innovation, to optimize supply chains, and to identify the true drivers of financial performance. A wealth of examples - from organizations as diverse as Amazon, Barclay's, Capital One, Harrah's, Procter & Gamble, Wachovia, and the Boston Red Sox - illuminate how to leverage the power of analytics.
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